Dominic Reynolds

Senior Consultant

Insights

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Blog

Is Donald Trump Changing the Way Leaders Speak?

The next time you hear a leader interviewed, don't be surprised if you can hear an echo of the man in the White House. Whether Trump is the cause or a symptom, in this edition of Impact Insights, we explore the ripple effects of the new administration’s rhetoric: who is mirroring it, how they’re doing it, and why some businesses might need to adjust their communications strategies.

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Balancing Style and Substance: Lessons from Starmer, Musk and Silicon Valley

How do engaging speakers connect? The UK’s Prime Minister is under fire, not for what he’s been saying, but for the way he’s been saying it. Critics claim he “lacks energy” and “speaks too slowly.” He’s in good company. Public life offers many examples where style trips up substance. Audiences have never been less forgiving.

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The Tech Tightrope: Talking About AI Like a Human

In 2024 in the tech sector, public perceptions can attract billions in investment or they can make it disappear.

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