She has led high-impact digital initiatives and enjoys crafting and executing integrated communications strategies for a range of clients.
She has led high-impact digital initiatives and enjoys crafting and executing integrated communications strategies for a range of clients.
“Insights are at the core of all that we do. By grounding our work in data and analysis, we ensure that our strategies are effective in achieving our clients' goals.”
Daisy blends strategic insights, technical expertise, and creativity to enhance brand representation and engagement across key channels. She has a proven track record of managing both paid and organic digital and social campaigns, successfully launching clients on new platforms, and activating influencer initiatives. With experience across diverse B2B and B2C industries - including finance, technology, healthcare, science, energy, regulatory, and entertainment - Daisy specialises in digital strategy and counsel. She has led social training and upskilling programmes, including coaching senior leaders on best practices for LinkedIn.
Additionally, she has developed and executed influencer campaigns that drive measurable impact. Her work is rooted in leveraging insights to reach key audiences, improve brand visibility, and deliver meaningful results. Daisy graduated from Cardiff University and holds a Master’s degree in International Public Relations and Global Communications Management.